Tips and Tricks

Earning commissions with an affiliate program can be challenging for some. 
Especially, when you don’t have your own traffic source yet.
Luckily, we wrote down some tips and tricks to help you get started!

Guest posting

Publishing content on another website can be great for increasing exposure and traffic to your affiliate link. Make sure you find websites that have a lot of traffic and are relevant to your audience. Always contact more sites than you can handle, not every site is going to accept or even respond. It could be wise to do some networking with the sites first, before you ask for a guest post. After you get a guest post request accepted, you have to write some quality content. You can also choose to hire someone to do this for you.

Use your own blog

In case you have your own blog, feel free to use it to drive traffic to your affiliate link. Write some valuable content and put your affiliate link in it.

Keyword research

Having good keywords in your posts improves SEO ranking for your website, thus making it easier for people to find your post through search engines. You can research keywords for free with Google Keyword Planner and Ubersuggest. When choosing keywords it’s also important to think like a customer. A good question to ask yourself is ”if I would be interested in starting a dropshipping store, what would I type into google?”. When you found some keywords, don’t forget to study the competition on them. Generally, the more specific you are with your keywords, the less competition you’ll encounter. Tools like Google Keyword Planner and Ubersuggest can help you with analyzing competition on keywords.

Share on personal account

One of the easiest and quickest ways to start promoting us is by creating a post on your personal Facebook account. When creating a post, it’s important that you create some valuable content or post a personal story related to your experience with SW E-Commerce. When people see that you’ve actually made money with us, they’re much more likely to try us out for themselves as well.

Create a page

Creating a business page on Facebook is free and easy. Anyone can do it, as long as you have a personal Facebook account. Creating a business page enables you to reach more people. Make sure to create some valuable content on your page. People won’t just follow your page and buy from you. You’ve got to give them a reason to do so. For example, you could write short articles on how to make money online and put recommendations with your affiliate link in it. 
Also, creating a facebook business page gives you the possibility to run advertising. You can learn more about advertising in the following paragraph.

Paid advertising

Advertising on Facebook can cause your affiliate sales to explode. This is because Facebook advertising makes it super easy for you to reach your exact target audience. When creating a marketing campaign, you can choose who you want Facebook to show your ads to. You can do this by filtering Facebook users based on information facebook has about their interests, demographics and behaviors.

Shoutouts

The great thing about shoutouts via instagram is the fact that pricing isn’t fixed, thus making advertising costs negotiable. Not only does this mean you can get advertising for way cheaper, but it also means you can make the influencer a custom offer. For example, you could subcontract the influencer as an affiliate for 40%. Since you already make 80% commission, this leaves you with a net profit of 40%, without ever having to invest and risk losing your own money. 

Paid advertising

Since Facebook owns Instagram you can actually run ads via Facebook on Instagram. You don’t even need an account on Instagram to do this. You can maximize results on Instagram by running ads during the weekends. During the weekends there’s less competition for ads. Furthermore, ads usually get more engagement during the weekend. When engagement increases, your ad spend is more likely to drop as well.

Build your own following

Building and using your own following helps you increase affiliate sales while keeping costs at a minimum. The key in building a following at instagram is in posting consistently, adding relevant and valuable content for your target audience and creating engaging content. We recommend posting at least 2/3 times per week in order to optimize results. Adding valuable content can be anything that your target audience is interested in, as long as it matches your niche. By creating engaging content you make sure to really connect with your audience on a personal level. This ensures a loyal following. You can create engaging content by asking opinions, creating polls and sliders and replying to comments. Replying on DM’s also gives you an opportunity to personally convince someone to purchase something through your affiliate link.

Besides all of the above it’s also important that you upload quality pictures and videos and that you use tags when posting something as well. You can get followers organically or by paid advertising. Also, here’s a quick tip; search for similar Instagram pages and send their followers follow requests. Since they already follow this similar page, they’re most likely interested in your page as well and chances are pretty high they’ll follow you back.

Upload video reviews

One huge advantage of doing YouTube reviews for our affiliate program is that people who are searching for reviews are already interested in it. But you don’t have to directly review SW E-Commerce, there are plenty of other ways to promote our website on YouTube. For example, you could upload a comparison video where you compare SW E-Commerce to more well known brands such as Shopify. This way you take advantage of other brand names to drive traffic to your video. You can then explain that they no longer have to pay expensive fee’s and that there’s actually way more room for customization when using SW E-Commence, since our websites our created with WordPress. 

Upload how-to videos

How-to videos are also great for affiliate marketing. People who search for how-to videos are usually looking for a solution to a problem they’ve got. If you can convince them SW E-Commerce is the solution for them, you’re one step closer to earning another commission!

Collaborate with YouTube influencers

If you want to get a lot of traffic to your affiliate link very quickly, you can also try to convince a YouTube influencer to do a review. Make sure to choose a channel that’s followed by the audience you want to reach. When you are writing the message to the YouTube channel, make sure your offer sounds appealing to them. YouTubers won’t just promote you for free, you’ve got to offer them something in return. One way to make an appealing offer could be to subcontract the YouTuber as an affiliate, just like we described in the Instagram section on this page, under ”shoutouts”.

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